DVisions has been appointed to handle the online marketing for leading office furniture supplier Hunts Office Furniture and Interiors.
The project involves management of the company's paid search programme, together with a full programme of search engine optimisation.
Hunts are one of the UK’s leading independent office furniture and office interiors specialists delivering a diverse range of office furnishing solutions along with professional advice and support. As the largest UK supplier of the latest and most up to date office furniture designs and innovations, Hunts has the largest showroom in England at 22,000 sq ft.
Svaja have recently launched their new website. Aimed primarily as a resource for their trade outlets, the new site provides information on the company and its ranges, together with a publicly accessible online catalogue.
For trade customers, once logged in, there are additional resources such as an image gallery and press area, plus the online catalogue becomes fully enabled for online ordering.
We have recently launched a new website for the British Contender Association (BCA).
The BCA is the UK class association of the International Contender Class, an international sailing dinghy. This is a fourth generation site that we have created for the class. The first was a simple HTML site, the second a Mambo site based on a standard template, which was subsequently upgraded to Joomla 1.0 with an updated template design.
This latest site is a migration up to Joomla 1.5, with yet another new template design.
Google has confirmed that its new Personalised Search is fully live.
Personalised Search has been in place for several years for logged-in users, but in December Google rolled out Personalised Search for all users, logged in or not. With the new Personalised Search, all users are tracked and their search history stored for 180 days.
This allows the search engine to use your Personalised Search history to tailor results to what it thinks the most appropriate. For example, if you search for information on say, Greece and Turkey, then search for holidays, Personalised Search will try and second guess what it is you are looking for and modify results to reflect your Personalised Search history, skewing results towards holidays in Greece and Turkey.
The results you click on will also affect Personalised Search - if you tend to click on results from a preferred site (for example Amazon), this will also be recorded, and Personalised Search will subsequently tend to show you more results from that site.
The launch of Personalised Search has had something of a mixed reaction - some have expressed concerns about privacy and a certain amount of disquiet over the amount of data about individuals being gathered by "Big Brother Google" without their knowledge (users can opt-out of Personal Search if they wish, but the process is by no means obvious), but other users find this sort of functionality very useful in biasing results towards their preferences.
From an SEO perspective, Personalised Search will throw up a new series of problems - one of our new clients was singing our praises in December about the dramatic affect we'd had on their search engine rankings - although it would have been nice to take all the credit for this, I had regretfully tell him that it wasn't really us, it was that he'd been clicking happily on his company's results, and his Personalised Search was duly giving him more of the same ... Oh, well, at least they are also seeing some REAL improvements!
RWS Independent Ltd has launched a new website. RW Surveyors are RICS Regulated Independent Chartered Surveyors, providing a wide range of surveying and professional property advisory services to trade and private clients across Hampshire, Dorset and Wiltshire.
The new site is a custom design, and based on the Joomla CMS system.